Blog

  • WordPress plugins for a multilingual website

    Posted on 05/12/17

    WordPress is free and open-source software, first released in 2003, that currently powers more than 27% of websites around the world. An entire industry has grown up around it thanks to its convenience, stability and scalability. Among the most important of its design features are the use of plugins, which enable users to enhance and […]

  • The 5 best Amazon books on communication for companies

    Posted on 30/10/17

    With so many self-proclaimed experts out there, it’s hard to find genuinely useful advice when it comes to establishing and managing your company communication strategy. Worry not – we’ve saved you the time! Here’s a selection of five books available on Amazon which cover the key aspects of today’s business communication. First Impressions for the […]

  • Is Machine Translation any good?

    Posted on 25/09/17

    In the beginning The field of automatic translation goes back further than you may think. The first research programmes exploring machine translation systems were carried out in the early 1950s and focused on the Russian<>English language pair. As you can imagine, progress was slow and the quality of the output fell well short of that […]

  • Best Practices for Web App Localization

    Posted on 11/09/17

    Can’t be bothered making your morning coffee today? Don’t worry, I’m sure there’s someone at the other end of an app waiting to bring one round to you. In fact, in today’s smartphone society there are apps to help you navigate all aspects of daily life, from choosing what to wear, getting to work, buying […]

  • Best Practices for Website Internationalization

    Posted on 06/07/17

    The Internet knows no bounds, however, if you don’t use your content wisely, borders will set in, making your business inaccessible and unappealing to the wider market. Clearly, internationalization is key. But what does this mean and what is the best way of doing it? Language The most obvious root to internationalization is through language. […]

  • How To Sell Abroad If You Don’t Know The Language

    Posted on 22/06/17

    Once established in your national market and sales are ticking over nicely, the natural step forward is to break through boundaries and go international. Whatever the product, there is normally a market to be found abroad. If you are operating in Spanish or in English then the initial steps to globalisation are covered. However, nudging […]